Parle Krack Jack Biscuit is a crunchy and tasty biscuit with an ideal balance of sweetness and saltiness. Once you begin relishing it, you won’t be able to end. You will desire for more. Although Krackjack sweet and salty biscuits can be enjoyed anytime, it leaves wonderfully well with your evening cup of tea.
Since 1929, we have grown to become India's leading manufacturer of biscuits and confectionery. As the makers of the world's largest selling biscuit, Parle-G, and a host of other very popular brands, the Parle name symbolizes quality, nutrition and superior taste.
An in-depth understanding of the Indian consumer psyche has helped us develop a marketing philosophy that reflects the needs of the Indian masses. We have made it a tradition to deliver both health and taste, with a value-for-money positioning that allows people from all classes and age groups to enjoy Parle products to the fullest.
With a reach spanning the remotest villages of India and major cities across the world, the House of Parle has become synonymous with trust, globally.